LESS AND LESS

At 14, South Florida native Justin Koolik wrote his first song - an early sign of the emotional depth and melodic instinct that now define his sound. Years later, the 22-year-old folk-pop artist has turned that spark into a clear artistic identity, blending thoughtful lyricism with modern, cinematic production.

After earning his degree in Human and Organizational Development from Vanderbilt University, and graduating early, Koolik balanced his time between the creative and business sides of music. He spent his college years writing, recording, and performing while also gaining real-world experience in finance and strategy, including roles in investment banking at TD Cowen and Elmington Capital.

Now based in Nashville, Koolik is channeling everything he’s learned into building something authentic. Surrounded by a tight-knit team of creatives, he’s crafting music that’s as intentional as it is heartfelt - songs that prove you can be both strategic and deeply human at the same time.